Beyond Internet Access
Go beyond simply providing the convenience of Internet access to your guests. AirTight Guest Wi-Fi can be used to creatively leverage the revolution of smart devices and mobile apps for expanding your relationship with customers.
The captive portal on AirTight Guest Wi-Fi access points can be customized with your company branding and designed to inform customers about special offers and allow them to place orders from their Wi-Fi devices. Customers can enjoy the Internet access while their orders get ready, instead of standing in a long line or waiting for their turn at the drive thru.
Wi-Fi Analytics for Business Intelligence
Organisations including retailers can leverage AirTight's Wi-Fi analytics engine to gain visibility into Wi-Fi usage across their stores and use the intelligence to better engage with their customers and increase revenue.
The analytics provides real-time information such as number of active Wi-Fi user devices, types of devices including automatic fingerprinting of smartphones and tablets, and Wi-Fi network usage. In addition, retailers have ready access to a rich repository of Wi-Fi analytics reports that can be generated on demand or scheduled for automatic delivery by email. The analytics reports include trends about number of Wi-Fi user devices, their activity, the duration of associations across a specific store or group of stores and during specific times of the day or on a daily, weekly or monthly basis.
Based on the business intelligence, marketing and operations departments can use AirTight's customizable guest Wi-Fi captive portals for localized marketing, e.g., to push coupons, announce daily specials, and to encourage customers to register their information to participate in localized opt-in marketing programs. Emerging geo-marketing mobile apps could be integrated with Wi-Fi access to explore new ways of engaging guests.
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